A Spotlight on the Celebrities Who Support Education

Whether they’ve funded scholarships, projects, programs or given millions to many institutions – Celebrity giving has allowed U.S. colleges and universities to gain their highly needed resources, all while giving them a boost of positive publicity at the same time! The headlines in mainstream media are just the beginning, the majority of celebrities are making Read more about A Spotlight on the Celebrities Who Support Education[…]

Myths about LinkedIn Data – Don’t Believe the Hype!

Have you fallen prey to the myths circulating about who is and who isn’t using LinkedIn? From “they’re all 20-somethings looking for jobs” to “you should only connect with people you know”, there are a lot of false assumptions about LinkedIn users. So we’ve gathered actual statistics to help you make informed decisions about what Read more about Myths about LinkedIn Data – Don’t Believe the Hype![…]

Social Fundraising: Engage New Supporters Through Personal Connections

Social fundraising is one of those strategies people aren’t entirely sure about yet. How much does it really help when people share your organization on social media? Nonprofit Tech for Good, “The arc of success for digital fundraising has just begun.” As people like and share more about what organizations are doing, the likelihood of information Read more about Social Fundraising: Engage New Supporters Through Personal Connections[…]

Using Existing Alumni Data to Enhance Donor Engagement – Part II

A couple of weeks ago in our blog post Using Your Existing Alumni Data to Enhance Donor Engagement – Part I, we discussed how utilizing a comprehensive view of an individual’s LinkedIn profile data can help fundraising campaigns and alumni event planners target their audience more accurately. [1] Today, we’d like to share another useful Read more about Using Existing Alumni Data to Enhance Donor Engagement – Part II[…]

Shortcomings of Social Media when Tracking & Engaging Alumni

At first glance, social media is an extremely attractive tool in 2017. The average person spends about 2 hours a day on social media – an impressive amount of time that seems to be increasing year on year [1]. So, of course you should be interested in what your alumni are doing on social media. What Read more about Shortcomings of Social Media when Tracking & Engaging Alumni[…]