April 7, 2017

Fundamentals to Fundraising

Alumni Portfolios for Everyone

Mar 21

The internal planning that goes into segmenting and engaging prospective donors can be even more challenging than finding themThere are numerous methods to segment profiles but the key to managing donor engagement is to strategically organize alumni portfolios. At higher education institutions, alumni portfolios should

Impact Giving – A New Style of Charitable Giving

Mar 21

Donors have always been inclined to give to causes they feel connected to, and a new style of giving is emerging in the philanthropic community called Impact Giving or Impact PhilanthropyThe term emphasizes a more personal relationship between donors and the long-term outcome of the causes they

Finding New Prospects – A Webinar Overview with Cal State San Bernardino’s Michael Regan

Mar 08

Our recent Hot Topic Webinar was hosted by Michael Regan, Senior Director of Prospect Strategy at Cal State San Bernardino. Michael, who has over 10 years of experience in prospect research, has worked at renowned institutions such as Yale, NPR and Trinity Colleges. Now, working in part of

Higher Education’s Path to Corporate Donations

Feb 21

The Philanthropy Outlook 2018 & 2019 reports that recent tax-reforms have made the corporate giving scene a bit uncertain in the upcoming years, in spite of this, however, it remains an important source of annual giving donations. So in preparation for the upcoming year of corporate outreach, we’ve reviewed

Donor-Advised Funds – What Fundraisers Should Know

Feb 21

Donor-advised funds are the ‘fastest-growing vehicle in philanthropy’ according to the National Philanthropic Trust. For the 6th consecutive year individual donor-advised funds, or DAFs, have increased by 6%. And in 2016 alone over $15.75 billion was granted to charities from DAFs.

Double Alumni Donations with Matching Gifts

Feb 16

If you are looking to make the most of every dollar given to your school this year then matching gifts should be a part of your fundraising appeals. Matching gifts programs are a way companies give back by matching the charitable donations made by their employees. If

Why Advancement Professionals should Map Relationships

Feb 06

Successful fundraising means forming relationships – especially when prospecting for major gifts. Cultivation is just part of the process and it generally takes quite a lot of time and resources. So, why not use the relationships of your constituents to leverage new donors? Aka – relationship mapping.

Chinese & Chinese-Americans Ascend in the Philanthropy Scene

Feb 06

In the past years fundraising has been focusing more attention on international donors. Analyzing data from the U.S. Department of Education has revealed the top sources for international gifts to U.S. colleges and universities. Amongst the top countries – China. A study done by

The Power of Relationship Mapping for Higher Education

Dec 06

What is Relationship Mapping? Relationship Mapping is a way to achieve your goals by connecting who you know to who you want to know. The bigger your relationship capital or the larger your web of contacts, the more you increase your chances of success. With the

Identify Rising Stars to find New Prospects

Nov 15

For many schools, a new calendar year means new goals. In fact, your prospect researchers may already be putting together lists of potential donors for 2018. Before the new year, we recommend reviewing your existing database to make sure you haven’t left any stone unturned. We’ve got some suggestions to

Successful Higher Education Campaigns: #GivingTuesday

Nov 15

This November 28th marks the 6th annual #GivingTuesday – a day dedicated to charitable giving. This is an important day for nonprofit organizations as they look forward to another year of record-breaking donations. Over the last 5 years, higher education institutions have used creative campaigns and challenges to inspire donors

Spotlight On Veterans

Nov 01

Veterans Day, or Remembrance Day for many, is only weeks away and schools across much of North America and Europe are preparing for the festivities. Some, such as Stanford, host special celebrations to remember fallen heroes. [1] Dartmouth and many others plan a full week of veteran-themed activities. [

Using Existing Alumni Data to Enhance Donor Engagement – Part II

Nov 01

A couple of weeks ago in our blog post Using Your Existing Alumni Data to Enhance Donor Engagement – Part I, we discussed how utilizing a comprehensive view of an individual’s LinkedIn profile data can help fundraising campaigns and alumni event planners target their audience more accurately. [1]